Optimize your marketing

How businesses leverage Centro for Brands

Effective Advertising

Transform vehicles into moving billboards that showcase your brand on the move, ensuring continuous visibility in various locations with 2.5 times more attention than static billboards.

Brand Recognition

Create a memorable and lasting impression on potential customers, enhancing your brand recognition with 97% recall rate and 15-fold name recognition increase, fostering loyalty.

Impression Data

Capture attention on the road, in parking lots, and in traffic – wherever vehicles travel, your message follows in cities and neighborhoods with trackable impressions count, tailoring your message with locals.

technology Empowerment

Precisely target your most relevant audience

Zones and hot spots

Choose a different country, an entire city or a specific community with up to three driving and parked zones and hot spots for your campaign. Our system aligns the ideal drivers for your campaigns by matching your set zones with their routes.

Crowds

Your on-demand moving billboards are ‘Crowds.’ Deploy a group of drivers to targeted locations at scheduled times to create the impactful wow-moment your brand deserves, strategically timed for high audience traffic.

Driver filtering

Brands can pinpoint the optimal drivers for their campaigns from our roster to become their brand ambassadors. The process is made effortless – easily filter drivers based on vehicle make, model, and color.

ALL–In–one platform

Launch and scale your campaigns the way you want

Sign up

Registering is a simple process on both iOS and Android. We gather essential details about your company, brand, communication preferences, and device permissions.

Launch campaigns

Our platform simplifies launching successful campaigns with customizable details, quotas, and target zones, plus our Payout Protection and payment options.

Data and payouts

Effortlessly oversee campaigns with real-time data and live impressions. Get a clear breakdown of payouts versus escrow for transparent financial oversight.

Dedicate platform

Our brand app streamlines the campaign lifecycle, allowing brands to focus on growth and impression data. While our team handles the heavy lifting of managing drivers, wrap partners, schedules, and payouts as campaigns scale.

Target reach high visibility

Mobile advertising boasts high visibility, utilizing wrapped vehicles as mobile billboards constantly traversing busy streets, neighborhoods, and commercial areas. This ensures broad and diverse exposure for your brand message.

Dynamic engagement

Traditional out-of-home advertising may be limited to certain locations. Mobile advertising effectively reaches audiences in low-population areas or promotes products and services unsuitable for billboards or other traditional forms of advertising.

Cost-effective scalability

Whether you have a modest or substantial advertising budget, a car wrap campaign can scale accordingly. Maximize your advertising budget by investing in a strategy that offers long-term visibility at a fraction of the cost of traditional methods.

Frequently asked questions

What markets do you operate in?

We're releasing our opened pilot in Saint Lucia, and launching quickly to other surrounding countries very soon. Join our waitlist to find out when we launch in your market.

How much does it cost?

Using our app is free. Brands are only charged to launch campaigns – the cost varies depending on country and fuel prices, campaign duration, number of cars, and wrap installation costs. All cost to launch a campaign will be held in escrow under our "Payout Protection Escrow" which guarantees payments to Wrap Shops and Drivers for campaign quotas. If quotas are not met, the balance (minus service and processing fees) will be refunded to the brand at the end of the campaign.

We also offer different subscriptions for brands to get the most from our platform and discounts on services.

How does Centro compare to Billboards?

Double advertising mediums
A typical 10’ x 20’ billboard setup costs $1,180+ with a required minimum 3-month contract. Choose Centro for a 180 partial wrap on 2x more vehicles compared to 1 billboard, featuring QR codes and call-to-actions, without contracts, and run campaigns for as little as 7 days.
Increase in campaign deployment
A three-month billboard campaign costs around $12,220, including $3,970 for operations and $8,250 for a new billboard structure. Centro offers a dynamic and flexible alternative at lower cost per driver, allowing 4x - 12x more vehicle deployment across multiple zones.

Can I launch my campaign in another country?

Yes! For brands with a subscription, they can choose which island they want to launch their campaign. Driving and parking zones along with drivers will be from that set advertising country.

Available countries are dependent on where Centro service is available. For example, a brand that operates in St. Lucia will be able to launch/advertise a campaign in Barbados to promote their product.

Is there liability to my brand if driver gets into an accident?

No. This is a result of our prevention tactics, and legal structuring with our drivers.

Who are these drivers that have signed up with Centro?

Our drivers sign up by answering a series of questions and have been vetted by our team before they become ambassadors for your brand. We ensure that the drivers who enroll into your campaign usually drive within the zones you've set or are flexible to drive within any zone you set.

What wrap options are there?

Showcase your brand on commuter, bus, and freight vehicles. Whether you prefer 180 Partial Wrap, 270 Semi Wrap*, or 360 Full Wrap* options, we've got you covered—literally.

*270 Semi Wrap and 360 Full Wrap will be launched later this year to select vehicle builds.

Why do I need to download and use an app?

Centro will be available on Apple App Store and Google Play Store when launched. Our app empowers brands to assess campaigns by utilizing real-time location data, and mobile beacon information. This enables you to precisely target the most relevant audience for their marketing initiatives all in one platform.

The Caribbean's largest fleet for mobile outdoor advertising